Better known as Annie in the advertising circuits, Anindita is a Senior Creative Director who has launched and relaunched several iconic brands and partnered with some of the hottest businesses in India. She has lent her words to hospitals, leading dailies, automobiles, fashion brands, FM channels, gender sensitive social causes alike, earning herself several prestigious awards and accolades in the field of creativity and effectiveness.

An alumna of the Indian Institute of Mass Communication, Delhi, she grew up in the green city of Guwahati.

What The Pandemic Learned From Me is her first attempt to write something without a client’s approval. The book has already received a bestseller tag in the humor and self-help categories and has been awarded with the Sahityakosh Samman 2021. Readers who are looking for a light and fun read are sure to love this book.