Anindita Das

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About Anindita Das

Better known as Annie in the advertising circuits, Anindita is a Senior Creative Director who has launched and relaunched several iconic brands and partnered with some of the hottest businesses in India. She has lent her words to hospitals, leading dailies, automobiles, fashion brands, FM channels, gender sensitive social causes alike, earning herself several prestigious awards and accolades in the field of creativity and effectiveness.

An alumna of the Indian Institute of Mass Communication, Delhi, she grew up in the green city of Guwahati.

What The Pandemic Learned From Me is her first attempt to write something without a client’s approval. The book has already received a bestseller tag in the humor and self-help categories and has been awarded with the Sahityakosh Samman 2021. Readers who are looking for a light and fun read are sure to love this book.

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₹ 99.00

Kindle Edition

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What The Pandemic Learned From Me: A hilarious antidote to the pain that Corona dealt us 15 Jun, 2021

by Anindita Das

( 122 )

₹ 99.00

What’s the secret to saving your sanity during this pesky pandemic?
Can there even be one?

There’s a journey that each one of us have undertaken in these testing times. A journey of self-realization and renewed assessment of our lives, marked by silly anecdotes, mindless distractions, and everyday truths. This book is a humorous retelling of the author’s personal blunders and mind-boggling human behavior in general, strung together by a series of hilarious open letters.
It is a modest pursuit to deliver a little relief, and diversion from the pandemic’s grim realities. It’s also an attempt to reaffirm the need for a good laugh to help deal with the doom and gloom that now surrounds our lives.
Each letter picks up a relatable theme of our lockdown life – be it our obsession with baking banana bread, growing out our beards, or finding the fanciest holiday homes in Goa. What comes out, is a light and delightful offering that anyone living in this era shouldn’t miss.
“A breezy read that goes well with your evening tea (like Marie Gold) or finds a permanent spot on your nightstand. A perfect picker-upper if you're feeling down, it reminded me of Bill Bryson's 'A Short History of Nearly Everything' and Hugh Prather's 'Notes to Myself'.”- Manish Bhatt, Founder/CCO August Communications
“Hits a cord with everyone who has left the rat race of ‘acquiring new skills’. It is honest, straightforward, and downright hilarious. I loved the book. I found it clutter-breaking, relatable and non-preachy.” - Shilpi Agarwal, Blogger @bookgasmic

Some important information:

The book is part memoir, part random lists and part mean musings.
It celebrates the ability to find humor in unexpected predicaments and life in general.
It’s a collection of letters addressed to the most unlikely of receivers, filled with pithy observations, irreverent and ruthless humor about the little idiosyncrasies of life in lockdown.
Each of these perfectly bite sized letters are wonderful accompaniments to the massive mood swings that is our reality in the times of corona.
Under no circumstance, this book is to be taken seriously, seriously.

Savor this quick pick-me-up with a hot cup, a pinch of salt and a great deal of grins.

About Author:
Better known as Annie in the advertising circuits, Anindita is a Senior Creative Director who has launched and relaunched several iconic brands and partnered with some of the hottest businesses. She has lent her words to hospitals, leading dailies, automobiles, fashion brands, FM channels, gender sensitive social causes alike, earning herself several prestigious awards and accolades in the field of creativity and effectiveness. An alumnus of the Indian Institute of Mass Communication, Delhi, she grew up in the green city of Guwahati. This is her first attempt to write something without a client’s approval. She also giddily warns her readers that this isn’t going to be her last attempt either.

Other Formats: Paperback

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