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How to Change: The Science of Getting from Where You Are to Where You Want to Be Hardcover – Import, 6 May 2021
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'Game-changing. Katy Milkman shows in this book that we can all be a super human' Angela Duckworth, bestselling author of Grit
How to Change is a powerful, groundbreaking blueprint to help you - and anyone you manage, teach or coach - to achieve personal and professional goals, from the master of human nature and behaviour change and Choiceology podcast host Professor Katy Milkman.
Award-winning Wharton Professor Katy Milkman has devoted her career to the study of behaviour change. An engineer by training, she approaches all challenges as problems to be solved and, with this mind-set, has drilled into the roadblocks that prevent us from achieving our goals and breaking unwanted behaviours. The key to lasting change, she argues, is not to set ever more audacious goals or to foster good habits but to get your strategy right.
In How to Change Milkman identifies seven human impulses, or 'problems', that commonly sabotage our attempts to make positive personal and professional change. Then, crucially, instead of getting you to do battle with these impulses she shows you how to harness them and use these as driving forces to help instil new, positive behaviours - better, faster and more efficiently than you could imagine.
Drawing her own original research, countless engaging case studies and practical tools throughout to help you put her ideas into action, Milkman reveals a proven, inspiring path that can take you - once and for all - from where you are today to where you want to be.
One of America's finest behavioural scientists has produced the ultimate guide to overcoming your worst instincts and becoming your best self. How to Change is like having the smartest friend in the world whispering in your ear, coaching you to vanquish laziness, procrastination, and impulsivity. This book is so helpful that after you read it, you'll want to send Katy Milkman a thank you note. ― Daniel H. Pink, author of WHEN, DRIVE, and TO SELL IS HUMAN
In investing, as in so many other areas of life, developing the right habits is the key to success. Katy Milkman is a great guide into techniques to get you on and keep you on track, no matter your goals. ― Charles R. Schwab
How to Change is a wonder. Plenty of books offer advice on how to overcome common personal barriers but none as clearly, engagingly, and compellingly as this. ― Bob Cialdini, author of INFLUENCE and PRE-SUASION
How to Change is a must-read for anyone looking to improve their habits - or their life. Milkman is at the forefront of the scientific revolution into behaviour change and, as important, she's a captivating storyteller. How to Change perfectly combines groundbreaking scientific research with personal stories of triumph and failure to explain how anyone can change. Transformation has always been mysterious. This book tells you how to make it real. ― Charles Duhigg, bestselling author of THE POWER OF HABIT and SMARTER FASTER BETTER
About the Author
- Publisher : Vermilion (6 May 2021)
- Language : English
- Hardcover : 272 pages
- ISBN-10 : 1785043714
- ISBN-13 : 978-1785043710
- Item Weight : 440 g
- Dimensions : 16.2 x 2.7 x 24 cm
- Best Sellers Rank: #311,862 in Books (See Top 100 in Books)
- Customer Reviews:
About the author
Top reviews from India
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The structure of the book is super appropriate, with a brief introduction to managing change, followed by an in-depth set of chapters dedicated to overcome specific challenges one might face on the path of change (e.g., laziness, temptations, flaking out), and closing out with truly vulnerable, down-to-earth advice on how to move against obstacles and make the change you wish to work.
Thank you, Katy Milkman, for a thoroughly enjoyable read, which at the same time, provides us with key tips & tricks to deal with any kind of change!
In her maiden book How to Change, the famous host of popular podcast “Choiceology”, Katy Milkman writes about strategies that can help anyone looking for a change. The ideas in the book are helpful for those who are unable to begin as well as for those who give up midway. The strategies are helpful in reinforcing existing good behavior. In short, it is for everyone. The book is neatly organized into chapters dealing head-on with the barriers to change. The chapters builds on solid theoretical foundations backed by up-to-date scientific research to showcase the best way to overcome these obstacles while making allowances for an individual’s power to customize any change. The chapters deals one by one with the problems one faces on way to change, beginning with the initial inertia to getting started. The idea of mimicking fresh starts suggest any timing of year or current situation can be used to start the journey rather than waiting for a real break from past. Similarly, the ideas of temptation bundling to combine an onerous task with something pleasurable makes intuitive sense as well as aid good habit formation. The book gives many tools to aid desired behavior formation, like cue based planning, use of checklists, the utility of giving feedback to others in improving oneself. The most immediate application of the ideas could help in boosting immunization rates for Corona vaccines and enhancing mask usage in public. The book is useful for it deals directly with issues and suggests scientifically-derived, proven strategies to better outcomes. The flow is like most books of the genre which narrates specific stories to showcase the extent of the problem. What differentiates the book is the sheer directness of the text to hit at issues obstructing growth and how quickly the author uses the specific context to make an experimentally proven general recommendation forged in fire. A well-intentioned feature of the book is the key takeaways at the end of the chapters, which gives the text unique advantage of being revised quickly whenever needed to aid habit formation. As one reaches the end of the book, it is natural to feel more equipped to deal with change as well as look actively for opportunities to change for the better. It may seem like a book of a single author but it presents to the reader distilled wisdom of the finest practitioners of the craft of Behavioral Economics, including the rock stars of the field. Katy Milkman herself is operating at the next frontiers of Behavioral Economics. The ever-increasing computing capabilities, improved understanding of the cognitive processes and advancements in technology have benefitted economists to better understand the field by dealing with humans as humans first, rather than profit-maximizing rational decision-makers. The book shall remain a popular bridge between scholarly articles and amateur readers. If Richard Thaler's Misbehaving was a tour de force about the growth and theories of the then-nascent discipline Behavioral Economics, Katy Milkman's book conveys the essence of those findings in the most readable manner. If you believe doing is better than saying, this tiny book shall drive you to act and be a better version of yourself, one piece at a time, today and tomorrow.
Top reviews from other countries
It is NOT your conventional self help with a few loose recommendations, but rather a well laid out roadmap to help you implement the chanegs you want with a sensible order so you can essentially plan as you go.