Josh Seiden

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About Josh Seiden

Josh Seiden is a designer, author, coach, and product leader with deep experience creating digital products and services. He brings an entrepreneurial spirit and user-centered perspective to his work with companies large and small. He helps teams find and validate market opportunities, and then to create the right approach to go after these opportunities, and to design and ship great products and services.

Josh is a popular and highly sought-after speaker who appears at conferences around the world. He teaches workshops in Agile and Lean methods for product teams and often works with teams as a coach and mentor.

Donald A. Norman

Jake Knapp

John Zeratsky

Braden Kowitz

Jon Yablonski

Melissa Perri

1 11 1

₹ 449.00

Kindle Edition
₹ 737.50

Kindle Edition
₹ 1,946.56

Kindle Edition
₹ 623.08

Kindle Edition
₹ 550.00

Paperback
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Audible Audiobook
Lean UX ( Set of 3 Volumes)

Paperback
Lean ux - concevoir des produits meilleurs avec des equipes agiles

Paperback

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Books By Josh Seiden

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Outcomes Over Output: Why customer behavior is the key metric for business success 8 Apr, 2019

by Josh Seiden

( 313 )

₹ 449.00

In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service- and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on?Mostly, we simply ask teams to build features—but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve. Using outcomes creates focus and alignment. It eliminates needless work. And it puts the customer at the center of everything you do.Setting goals as outcomes sounds simple, but it can be hard to do in practice. This book is a practical guide to using outcomes to guide the work of your team.
"Josh’s crisp volume brims with insight about how to fly at just the right level - the level of outcomes. If you’ve ever wondered how M your MVP should be, or how to get more R in your OKRs, this book will help." --Nick Rockwell, CTO, NY Times

Other Formats: Paperback

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Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously 7 Feb, 2017

by Jeff Gothelf, Josh Seiden

( 93 )

₹ 737.50 ₹ 1,312.50
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The End of Assembly Line Management

We’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.

This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as software becomes ever more integrated into every product and service, making this big shift is quickly becoming the key operational challenge for businesses of all kinds. We need a management model that doesn’t merely account for, but actually embraces, continuous change. Yet the truth is, most organizations continue to rely on outmoded, industrial-era operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have.

Now, organizations are emerging, and thriving, based on their capacity to sense and respond instantly to customer and employee behaviors. In Sense and Respond, Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mindset and skills needed to lead and manage themand to continuously innovate within them.

In illuminating and instructive business examples, you’ll see organizations with distinctively new operating principles: shifting from managing outputs to what the authors call outcome-focused management”; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response.

This engaging and practical book provides the crucial new operational and management model to help you and your organization win in a world of continuous change.

Other Formats: Audible Audiobook , Hardcover , Audio CD

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Lean UX: Produktentwicklung und -design mit agilen Teams (mitp Professional) (German Edition) 14 Feb, 2020

by Jeff Gothelf

₹ 1,946.56

Lean UX effektiv im Unternehmen implementieren

Vorhandene Strukturen anpassen und interdisziplinäre Teams bilden

Mit Lean UX schlanke und schnell lieferbare Produktversionen erstellen

Lean UX hat sich zum populärsten Ansatz für das Interaction Design entwickelt, es passt genau zu den Anforderungen agiler Teams von heute. Jeff Gothelf und Josh Seiden, Pioniere und führende Experten für Lean UX, erläutern in diesem Buch umfassend die zentralen Prinzipien, Taktiken und Techniken dieser Entwicklungsmethode und zeigen, wie Produktteams ganz einfach Design, Experimente, Iteration und kontinuierliches Lernen echter User in ihren agilen Prozess integrieren können.

Lean UX ist inspiriert von den Konzepten des Lean Developments sowie anderer agiler Entwicklungsmethoden und hat den Vorteil, dass Sie sich vor allem auf das Designen der eigentlichen User Experience statt auf die Deliverables konzentrieren können.

Dieses Buch zeigt Ihnen, wie Sie eng mit anderen Mitgliedern des Produktteams zusammenarbeiten und Feedback von Usern häufig und frühzeitig erfassen und berücksichtigen können. Außerdem erfahren Sie, wie sich der Designprozess in kurzen iterativen Zyklen vorantreiben lässt, um herauszufinden, was sowohl in geschäftlicher Hinsicht als auch aus Sicht der User am besten funktioniert. »Lean UX« weist Ihnen den Weg, wie Sie dieses Umdenken in Ihrem Unternehmen herbeiführen können – eine Wendung zum Besseren.

Visualisieren Sie das Problem, das Sie zu lösen versuchen, und fokussieren Sie Ihr Team auf die »richtigen« Ergebnisse

Vermitteln Sie dem gesamten Produktteam das Designer Toolkit

Lassen Sie Ihr Team sehr viel früher als üblich an Ihren Erkenntnissen teilhaben

Erstellen Sie MVPs (Minimum Viable Products), um in Erfahrung zu bringen, welche Ideen und Konzepte funktionieren

Beziehen Sie die »Stimme des Kunden« in den gesamten Projektzyklus mit ein

Kombinieren Sie Lean UX mit dem agilen Scrum-Framework und steigern Sie so die Produktivität Ihres Teams

Setzen Sie sich mit den organisatorischen Veränderungen auseinander, die zur Anwendung und Integration der Lean-UX-Methode erforderlich sind

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精益设计：设计团队如何改善用户体验 (Chinese Edition) 1 Aug, 2013

by （美）戈塞尔夫（Jeff, Gothelf）著, (美)塞登（Josh Seiden）编, 张玳译

₹ 623.08

本书作者根据精益创业法的理念归纳出了行之有效的精益设计方法，让设计团队可以用更低的成本、更高的效率设计出更好的用户体验。本书重点介绍了如何利用精益设计来改善用户体验，让团队摈弃为设计而设计的心态，通过迭代来增进认识，提高效率，并以成果为基础进行设计。另外，书中有大量的案例分析和研究探讨，还有很多操作性建议。本书适合UX设计师、产品开发和项目管理人员阅读。

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