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This is a brilliant book but a few sexist remarks trip it up. The book is written using ‘he’ and ‘his’ to describe everyone, and although the authors acknowledge that sometimes ‘you might be pitching to a she,’ this language is still disempowering. What message is it sending to subconscious’ of young women who may have brilliant ideas ready and waiting to pitch?
Particularly vile is the section describing a date as a pitch, ‘Even a date is about the transfer of power — does she want to yield to him, surrendering herself and surrendering her power?’
Maybe this shouldn’t be a surprise to anyone whose seen Mad Men, but this book would be a lot more powerful if these redundant outmoded sections were cut out.
Very easy to read, short punchy chapters that make a point with good illustration. Very easy to apply. A well-thumbed book I have referred to time and again, looking at the contents page for small snippets of wisdom.
The firs part is interesting, well written and useful. You'll read it with pleasure and actually learn something. The second part however just fails. If the author didn't spend so much time looking at himself in the mirror he might actually have thought about how to get his message across. But the message, whatever it is, just gets lost in erudition and you're often left wandering what the author is on about. In the end I felt that it wasn't worth it and I quit after a few pages.
It was a second hand book but good for the price. I would reccommend it. Half of the book, as it is separated on two parts, was really interesting for me. The other half had not neccessarily helpful facts but still overall I enjoyed it.
I got this to help boost my confidence in selling myself when going on interviews or presenting my work as a commercial artist. It's funny in many places and has quite sales-y type notions of commerce. I wouldn't use it as a word-by-word guide - but it certainly helped me boost my confidence a little. I do still use some tips I got from it.
Reading wRiting, aRithmetic. only half of your education. this book is the other half. read it. learn it. live it. cathartic for me. so much wisdom here. should be read by everyone starting out on a corporate career. it will make you a star.
I bought this book because the blurb sounded good. What a mistake, the authors were clearly having fun with each other in the beginning but then they either got bored with the book or decided to throw any kind of bumpf into it to fill pages. The result is frustratingly incoherent and far removed from the premise. A perfect example of a 'put-downable' waste of time.