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Digital List Price:    985.03
Kindle Price:    382.85

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Mindf*ck: Inside Cambridge Analytica’s Plot to Break the World by [Christopher Wylie]

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Mindf*ck: Inside Cambridge Analytica’s Plot to Break the World Kindle Edition

4.6 out of 5 stars 267 ratings

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Length: 280 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Book Description

<b>From whistleblower Christopher Wylie, the definitive story of the Brexit coup, the making of Bannon's America, and an ongoing crime against democracy</b><b></b> --This text refers to the paperback edition.

Review

Freewheeling and profane ... Wylie covers plenty of ground, explaining in illuminating and often scary detail how Cambridge Analytica exploited the data to create Facebook pages that would needle "neurotic, conspiratorial citizens," propagating an outraged solidarity. (New York Times)

An invaluable primer on psychological warfare and behaviour modification ... Given that Wylie was at the heart of this work, and that he displayed real sociological understanding of what the data was revealing, his account provides a useful, crystal-clear exposition of the power of psychographic profiling when it's done right. (The Observer)

Fascinating and hugely readable ... valuable and revelatory (Sunday Times)

If you want to understand the darker side of the digital revolution - and what a threat to democracy it is - you <i>must</i> read this book. As we watch our own democracy wavering in a blizzard of online dirty tricks I can think of nothing more relevant right now. In this astonishing insider story Wylie explains how the 'Trump revolution' and the 'Brexit Shock' were achieved by often-illegal manipulation - and proposes a series of safeguards of the digital commons for the future. I hope every citizen reads this.

<i>MindF*ck</i> demonstrates how digital influence operations, when they converged with the nasty business of politics, managed to hollow out democracies... And his personal story, woven into the book's narrative, illustrates the confusion of our current political era as well as the challenge to Wylie's fellow members of the social media generation as they seek identities real and imagined, physical and virtual. (Washington Post)

Merits close attention, as it goes a long way to making sense of the current political landscape ... a devastating indictment of a political culture out of control (The Herald) --This text refers to the paperback edition.

Product details

  • Print Length : 280 pages
  • ASIN : B07WSHPRPT
  • Word Wise : Enabled
  • Publisher : Profile Books (8 October 2019)
  • File Size : 548 KB
  • Text-to-Speech : Enabled
  • Screen Reader : Supported
  • X-Ray : Not Enabled
  • Language: : English
  • Enhanced Typesetting : Enabled
  • Customer Reviews:
    4.6 out of 5 stars 267 ratings

Customer reviews

4.6 out of 5 stars
4.6 out of 5
267 global ratings
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Reviewed in India on 27 October 2019
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Angel
5.0 out of 5 stars Possibly the most important book written this century - no exaggeration.
Reviewed in the United Kingdom on 10 November 2019
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Michael Jack Hawkins
5.0 out of 5 stars An important and timely must-read book
Reviewed in the United Kingdom on 20 November 2019
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Luke software developer
5.0 out of 5 stars Exceptional first hand account of manipulation using social media plus possible ways to regulate.
Reviewed in the United Kingdom on 6 November 2019
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Mr PJ Cripps
5.0 out of 5 stars An Important Book for the Times we Live In
Reviewed in the United Kingdom on 25 November 2019
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5.0 out of 5 stars Disturbing stuff
Reviewed in the United Kingdom on 16 November 2019
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