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About Tom Eisenmann
Tom Eisenmann (@teisenmann on Twitter) is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; the Peter O. Crisp Chair, Harvard Innovation Labs; and Faculty Co-Chair of the HBS Rock Center for Entrepreneurship, the Harvard MS/MBA Program, and the Harvard College Tech Fellows Program. In recent years, he has served as Chair of Harvard's MBA Elective Curriculum—the 2nd year of the MBA Program—and as course head of The Entrepreneurial Manager, taught to all 900 1st-year MBAs. With colleagues, he has launched 14 MBA electives, including Entrepreneurial Failure, MBA Startup Bootcamp, Launching Tech Ventures, Scaling Tech Ventures, Entrepreneurial Sales & Marketing, and Product Management 101.
Professor Eisenmann received his Doctorate in Business Administration ('98), MBA ('83), and BA ('79) from Harvard University. Prior to entering the HBS Doctoral Program, Eisenmann spent eleven years at McKinsey & Company, where he was co-head of the Media and Entertainment Practice. He serves as a director on the board of Harvard Business Publishing.
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Books By Tom Eisenmann
'Creating something from nothing is a daring act. Tom's wisdom and encouragement will give any reader the confidence to take the leap.' Eric Ries, bestselling author of The Lean Startup
90% of start-ups fail. But why? And is there a way to avoid the common pitfalls when you start your own business?
Over the past 23 years at Harvard Business School Tom Eisenmann has helped launch thousands of startups. An astonishing 13 of these have reached unicorn status. For a decade he has explored the question of why startups fail and in The Fail-Safe Startup explains how you can succeed against the odds.
Eisenmann's fascinating, often counter-intuitive, advice will help you avoid common mistakes including:
* Launching too early
* Aiming too high, too soon
* And letting early success lead to misplaced confidence
Drawing on case studies from startups of all shapes and sizes from around the world The Fail-Safe Startup will show you how to analyse the failure of others to ensure your success.
'A must read for any entrepreneur, investor, or startup team member.' Michelle Zatlyn, CEO, Cloudfare
'Eisenmann has truly helped illuminate a path to success by shining a spotlight on common startup failure patterns. His insights are invaluable, whether you're just getting started, or you're eyeing your endgame.' Jenn Hyman, CEO, Rent the Runway