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Seth Godin

Tribes: We Need You to Lead Us MP3 CD – MP3 Audio, 22 April 2014

by Seth Godin (Author, Narrator)

4.3 3,433 ratings

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A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have joined tribes, be they religious, ethnic, political, or even musical (think of the Deadheads). Its our nature. Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger and enabling new tribes to be borngroups of ten or ten million who care about a political campaign, or a new way to fight global warming.

Who is going to lead all these tribes? The Web can do amazing things, but it cant provide leadership. That still has to come from individualspeople just like you who have passion about something. Anyone who wants to make a difference now has the tools at their fingertips.

If you think leadership is for other people, think againleaders come in surprising packages. Ignore an opportunity to lead and you risk turning into a sheepwalkersomeone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers dont do very well these days.

Tribes will make you think (really think) about the opportunities for leading your fellow employees, customers, investors, believers, hobbyists, readers. It's not easy, but it's easier than you probably imagine.

Language

English
Publisher

Brilliance Audio
Publication date

22 April 2014
Dimensions

13.97 x 13.97 x 0.64 cm
ISBN-10

9781491514733
ISBN-13

978-1491514733
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Product description

About the Author

Seth Godin is the author of twelve bestselling books, a popular blogger and a successful entrepreneur. His books have been translated into more than 35 languages. He founded Squidoo.com, one of the hundred most popular websites in the United States. Godin has been a columnist for Fast Company and the Harvard Business Review and has given thousands of keynote speeches for companies, governments and non-profit organizations.

Product details

ASIN ‏ : ‎ 1491514736
Publisher ‏ : ‎ Brilliance Audio; Unabridged edition (22 April 2014)
Language ‏ : ‎ English
ISBN-10 ‏ : ‎ 9781491514733
ISBN-13 ‏ : ‎ 978-1491514733
Item Weight ‏ : ‎ 68 g
Dimensions ‏ : ‎ 13.97 x 13.97 x 0.64 cm

Customer Reviews:
4.3 3,433 ratings

About the author

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Seth Godin

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Seth Godin is the author of 20 international bestsellers that have been translated into over 38 languages, and have changed the way people think about marketing and work. For a long time, Unleashing the Ideavirus was the most popular ebook ever published, and Purple Cow is the bestselling marketing book of the decade.

He worked as a year as the volunteer founding editor of The Carbon Almanac, and his recent bestsellers also include The Practice and This is Marketing.

He's a recent inductee to the Marketing Hall of Fame, and also a member of the Direct Marketing Hall of Fame and (go figure), the Guerrilla Marketing Hall of Fame.

His book, Tribes, was a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter.

His book Linchpin came out in 2008 and was the fastest-selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job.

In addition to his writing and speaking, Seth was founder and CEO of Squidoo.com,. His blog (find it by typing "seth" into Google) is the most popular marketing blog in the world. Before his work as a writer and blogger, Godin was Vice President of Direct Marketing at Yahoo!, a job he got after selling them his pioneering 1990s online startup, Yoyodyne.

He's known as a pioneer in online education, and was the founder of the altMBA.

You can find every single possible detail that anyone could ever want to know at sethgodin.com

Customer reviews

4.3 out of 5

3,433 global ratings

5 star		59%
4 star		23%
3 star		11%
2 star		4%
1 star		3%

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Top reviews from India

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Shakti Chauhan

Lots of Stories - Good book but not super compelling

Reviewed in India 🇮🇳 on 26 September 2022

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It was very general.

I wish Seth was more decisive on his stance. Seemed like a motivational speech. Also lack of any directions on how to build a tribe.

Some books change my life. I have come to expect that standard.

This book is good but not as compelling. Draggy

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Gaurav

Foolish thing to write such a book

Reviewed in India 🇮🇳 on 14 August 2019

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Not worth reading
Author thinks what he thinks and find an example for that, u can find an example for anything but that doesnt make it a concept and thr is nothing scientific about anything in this book. For ex
Author says leaders have one thing in common:the decision to lead (thats what lead in leadership mean already i guess)
Idiotic thought processs and worst writing technique

4 people found this helpful

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Pratyush Sinha

Watching Seth Godin talks better than reading book

Reviewed in India 🇮🇳 on 30 December 2017

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First half of the book is all about how one should exhibit leadership. Most of us already know this. Second half of the book is a disorganised set of examples of people who have shown leadership and built a tribe around them. I enjoyed watching his Ted talks more than reading his book.

7 people found this helpful

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Radhika

Great concept but very average writing

Reviewed in India 🇮🇳 on 1 December 2019

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Good concept but this book unfortunately is more of a self help motivational book than more about the concept it is named after.

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Purushotham Joshi

Excellent guide for every Leader of salt

Reviewed in India 🇮🇳 on 24 February 2020

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Seth Godin, you have shared some real insights and answered very difficult questions on Why a Leader is necessary and his key traits

Thank you Seth

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A B KURUP

Repetitive but insightful

Reviewed in India 🇮🇳 on 10 August 2017

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Leaders can crop up from anywhere. What it takes to be a leader. These are the messages convincingly brought out in the book. However it's a bit repetitive

5 people found this helpful

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Sandeep Dutt

Heretics lead!

Reviewed in India 🇮🇳 on 14 September 2019

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The radical way of writing, this book will make you a heretic, must for the Leaders shelf and anyone who wants to make a difference.

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MANAV PANJWANI

Tribe is s group of people connected to a cause.

Reviewed in India 🇮🇳 on 6 July 2019

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Book for people who have a mindset who want to make a Difference with their Tribes. Lots to learn from Mr. Seth Godin.

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Felipe Veloso

Great Book

Reviewed in Brazil 🇧🇷 on 16 July 2021

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This is a book for people that want change, and are willing to do it. I would recommend to anyone that has the courage to do so.

Luis javier

Buen libro

Reviewed in Mexico 🇲🇽 on 30 April 2020

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Buen libro, aunque Seth Godin tiene mejores

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Manolo Macchetta

Seth Godin è davvero bravo ad anticipare i tempi e scriverci su libri.

Reviewed in Italy 🇮🇹 on 5 August 2020

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Seth Godin è famosissimo per la mucca viola, the dip, permission marketing... tutti libri che pur non essendo i primi a parlare del rispettivo argomento sono quelli che a tutti gli effetti lo hanno sdogato.
Questo libro sulle "tribu" è l'ennesimo libro da leggere e nonostante non sia più recentissimo è ancora molto attuale e assolutamente motivante, anche al di fuori del tema del titolo...

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Reflexiones de un lector . com

“No puede haber una tribu sin un líder ni un líder sin una tribu”

Reviewed in Spain 🇪🇸 on 19 February 2017

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Este libro gira entorno a la idea del poder que representa un equipo, una tribu; que no es otra cosa que un grupo de personas conectadas entre ellas, con un líder y con una idea. Es decir, para que un grupo pase a ser una tribu sólo hace falta un interés común y una manera de comunicarse.

Está en la naturaleza humana, necesitamos sentirnos parte de algo, porque así nos sentimos protegidos. Hace miles de años nos ayudaba a sobrevivir pero hoy en día nos ayuda a darnos un sentido, a sentirnos útiles.

El líder es la cabeza visible de la tribu, el que incita al cambio, el que lo lidera, porque es muy distinto decirle a la gente qué hacer o provocar una reacción en tu gente a través de la motivación.

El líder debe ser capaz de transformar un interés común compartido por la tribu, en un objetivo claro que saque lo mejor de cada miembro de la misma. Además debe ser capaz de generar una comunicación vertical (líder-tribu) y horizontal (entre los miembros de la tribu) fluida. Un líder tiene seguidores, un manager tiene empleados.

Si eres líder, vas a sentirte incómodo porque estás expuesto. Allí donde hay un malestar hace falta un líder: proponer una idea que puede fallar, cuestionar el statu quo… y esto es lo que hace que la gente prefiera no moverse, no por el miedo al fracaso, sino por el miedo al maldito “qué dirán”.

Si eres líder y no sientes ese miedo al fracaso no estás dando todo lo que puedes como líder, no estás lo suficientemente expuesto.

Piensa en dos clases, la primera con 10 alumnos y la segunda con 20. ¿A cuál le irá mejor?Probablemente a la primera porque el profesor tendrá más tiempo a dedicar por alumno y porque los grupos pequeños son más fáciles de gestionar. Es por esto que para que una tribu mejore no necesita muchos miembros, necesita buenos miembros; microlíderes. Ellos marcan la diferencia reclutando nuevos miembros y haciendo que el mensaje de la tribu se trasmita de manera correcta.

Liderar es una elección, la elección de no quedarte parado, de exponerte, de crecer.

Haz siempre cosas en lo que creas, sé honesto contigo mismo y con los demás, porque recuerda:

“ La gente no cree lo que tú le dices.
Es raro que crean lo que le enseñas.
Suelen creer lo que le dicen sus amigos.
Siempre creen lo que se dicen a sí mismos”

Estos conceptos podemos aplicarlos en el ámbito laboral, si alguna vez llevamos un equipo de personas o con nuestros compañeros de trabajo, pero también pueden usarse en cualquier otro ámbito. Internet ha eliminado cualquier barrera, así que podemos pensar en este blog, todos los que estamos aquí nos gusta la lectura (interés común) y podemos usar esta plataforma para crecer como personas a través del estudio y comunicarnos entre nosotros 😉

El mundo necesita líderes, gente comprometida capaz de cambiar las cosas. Así que por favor, vence a la pereza y sé tu mejor versión, céntrate en dar y te sorprenderá lo que recibirás a cambio.

Te necesitamos.

3 people found this helpful

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ROWENA

Good Book

Reviewed in Australia 🇦🇺 on 22 September 2019

Verified Purchase

I found this was a good book, but reading it made me realise I already had the qualities talked about and there for didn't learn much from it. If you want to know if you are the type of person who can lead a tribe worth the read.

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