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When India Votes: The Dynamics of Successful Election Campaigning by [Jaishri Jethwaney, Samir Kapur]

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When India Votes: The Dynamics of Successful Election Campaigning Kindle Edition

4.4 out of 5 stars 6 ratings

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About the Author

Professor Jaishri Jethwaney is a PhD in Media and Elections from the School of International Studies, Jawaharlal Nehru University, and has worked at the premier Indian Institute of Mass Communication as professor and program director (advertising & public relations [PR]) for over a quarter century. She has authored a number of textbooks, including Corporate Communication: Principles and Practice, Social Sector Communication in India and co-authored Advertising Management, among many others.
Dr Samir Kapur, an engineer, MBA and PhD, is a versatile professional with over twenty years of experience. He is currently part of the senior management team of Adfactors PR, India’s biggest PR agency. He has strategized and executed multiple PR, industrial relations, advocacy and marketing campaigns for various political parties, prominent development sector companies, leading Indian conglomerates and multinational companies.
--This text refers to the paperback edition.

Product details

  • ASIN : B07PLL3QLM
  • Publisher : Rupa Publications (15 March 2019)
  • Language : English
  • File size : 6092 KB
  • Text-to-Speech : Enabled
  • Enhanced typesetting : Enabled
  • X-Ray : Not Enabled
  • Word Wise : Enabled
  • Print length : 205 pages
  • Page numbers source ISBN : 9353333806
  • Customer Reviews:
    4.4 out of 5 stars 6 ratings

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Reviewed in India on 17 April 2019
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