My expectations from Pink were sky high given that I am a fan of his work especially 'Drive'. This book is a nice book, but could have been better if it was more focused on 'non-sales selling' or 'influencing' to the exclusion of actual sales. In the current form, the book tries, in my view not so successfully, to bridge and extrapolate from the world of sales to non-sales selling/ influencing. That said, this is again a good book for people interested in sales/services and influencing sector (and who of us isn't) and manages to club a few disparate tips and techniques in easily memorable and coherent categories. Pink is here to stay and we can expect that the field of work psychology continues to be transformed by books he writes and concepts he popularizes.