Strategy is only as good as its execution, and as Larry Page notes, "good ideas with great execution is how you make magic". This book is about the Science of Magic. How companies like Intel, Microsoft, and most importantly Google turn their audacious goals into reality, with a tremendous amount of discipline. Objectives and Key Results can be as applicable to the hi-tech realm as your personal lives, and is scale is the real proof of innovation, Results are the real proof of Strategy. A must read for leaders and students of strategy alike.