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À quoi tient le charisme ? Qu'est-ce qui fait la différence entre les managers qui peinent à faire entendre leur voix, même s'ils sont appréciés pour leurs performances et leur loyauté, et ceux qui impriment leur marque sur les débats ? Les auteurs, coachs, proposent d'aborder le leadership comme la capacité de savoir à la fois parler pour soi et pour la collectivité. Que l'une ou l'autre de ces deux « voix » passe en arrière-plan, et votre impact diminue. C'est le cas du cadre dirigeant avant tout focalisé sur la réussite collective - mais que les autres trouvent effacé. Ou de celui qui monte sans hésitation au créneau pour défendre son point de vue - mais se voit un jour ou l'autre mis à l'écart par manque de confiance dans sa capacité à défendre les intérêts collectifs. Pour développer ces deux « voix », les auteurs nous invitent à travailler sur trois leviers : notre façon de concevoir notre rôle ; notre façon de communiquer ; et l'impression qui se dégage de nous par notre présence physique. Elles passent en revue de façon très concrète ces différentes dimensions, avec un bon équilibre entre concision et précision. Un apport original et éclairant sur les fondements du leadership, riche en conseils pratiques.
I believe this was the best book on self-help. It shows that you are not alone and everyone can be confronted with the challenges in business life. It gives some clues about the solutions to the issues.
Increasingly I find myself coaching executives for whom the development need identified, either by them or their superiors, is executive or leadership presence. While a number of books have been written on the subject most offer suggestions on managing the "window dressing" aspects of presence i.e. posture, clothing and use of voice.
Own the Room: Discover your Signature Voice to Master your Leadership Presence by Amy Jen Su and Muriel Maignan Wilkins offers something different. The authors define leadership presence as the ability to consistently and clearly articulate your value proposition while influencing and connecting with others. They believe that leaders with an effective presence have developed a `signature voice' which they define as a leadership presence that is confident, authentic and effective across a variety of situations and with diverse audiences.
The book begins by addressing three myths (or to my mind three excuses for not taking action): "You are who you are"; "One size fits all" and; "If it ain't broke, don't fix it". The authors point out, quite rightly, that the skills and ways of being that got you to this level in your career may not be those needed at the next level.
Myths dispensed with, the authors go on to introduce a four-quadrant model (they are consultants after all) to enable you to assess your current effectiveness, including which quadrant you are currently most comfortable in, and guide the development of your signature voice. They follow this up with what they term as ACE conditioning which stands for assumptions, communication and energy - the three areas which need to be addressed in order to build a signature voice.
While the book hangs off these two models, the suggestions and examples are both accessible and practical. Each chapter includes drills and action steps and ends with a `What to Remember' section which is amongst the best of its kind that I've seen. The book also follows the journey of two composite characters John and Terri who are used throughout the book to illustrate various points along with a cast of other characters. The stories of these two characters bring the model to life, so much so that one client after reading the book phoned up and introduced himself as `John'.
The Appendix offers a Signature Voice Toolkit to enable you to develop a customized action plan to help address generic issues of presence or to prepare for specific situations.
The book also approaches the issue of our `book cover' i.e. what others see on the outside including the messages our body, clothing and energy give off, thoughtfully presenting it in the context of executive endurance rather than simply dressing for the part.
This book doesn't dilly-dally with the window dressing of executive presence although it doesn't ignore this either. Rather, it talks about building a signature presence from the ground up, starting with who you are, what you value and what your strengths are and then layering on how you communicate and the impression you give to ensure they align.
The book is well written, practical and grounded in leadership presence being first and foremost an expression of your authentic self. Although as another client pointed out sometimes the four quadrant model and the ACE conditioning method don't always hang together as neatly as the they might, the ideas presented in the book offer a sound road map for any leader wishing to develop their leadership presence.
It may be the style that this book is written but unless you like fable style learning, than move on. The book is written in a way that gives too many examples rather than concrete and academic suggestions.
The authors did an amazing job with explaining the why and how behind developing your very own signature voice. The appendix has solid tools which consolidates the information for the reader. I wish I had found this book earlier in my management career. From day one I was able to apply the concepts from this book. I have truly grown as a leader because of their strategies. I finished the book really fast and will read it again and again.
I ordered this book with the hope of gaining insight on how to enhance my presence when meeting with the principal's of my client firm. The appeal of the book was Amy and Muriel's assertion that leaders are not just born, but also can be made. Naturally, they make it clear that developing the presence of a leader is neither an overnight process nor particularly easy. Only through diligent, conscientious effort can we really expect to make the desired progress toward effective leadership.
Thankfully, this book provides a highly practical step-by-step system for carrying out this diligent effort. The authors utilize a series of thought-provoking drills and exercises that first help the reader to self-diagnose his natural tendencies/biases when assuming a leadership role. While those natural tendencies may have worked well in lower level roles, the authors make a compelling case for developing a "Signature Voice" to be truly effective when interacting with the most senior executives. A Signature Voice is truly personalized and authentic. It finds the appropriate balance of advocacy for oneself and for the team/organization that you represent. The system outlined in the book for discovering your Signature Voice is intuitive, realistic and, most importantly, achievable. I have already begun to incorporate many of the steps in my own day-to-day interactions and have seen immediate results. Own the Room is definitely worth having handy for on-going reference.