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My 5yo loves Mr Men and loves this book. Its got some creepy characters in it, but they don't seem to faze him. Its a long book in comparison to the other 'regular' Mr Men books but little boy loves it and I'll definitely be buying him another for Christmas.
Part of the appeal of Mr Men books was that they were all small, and the same size. I don't like the bigs ones so much - I think they lack that appeal. Story seems fun though, so will keep it, just disappointed it doesn't match our existing ones.